Social Media is an opportunity for your business to engage with potential and current clients in a meaningful way to build relationships with them. It’s not about blasting your message into the newsfeed.

Why do you need social media copywriting services?

Social media offers your business an opportunity to make a difference to your clients:

  • Social media can answer questions clients have and resolve their problems
  • Social media is a powerful lead generation tool for your business
  • You can use social media to increase the visibility of your brand, products and services
  • Social media gives you the opportunity to position your company against your competitors as a company who is responsive to queries and publishes valuable content that helps clients

What’s the social media copywriting services process?

Our step-by step process has been developed to ensure best practice for social media copywriting:

  • Client onboarding, research and discovery: we always engage with you first to understand your clients and how your products and services help them.
  • Topic and audience profile research for maximum impact with your audience and within the specific social media platform
  • Social media calendar production: we like to plan betwen 6 and 12 months in advance
  • Social media post writing: we create captions for YouTube videos, Facebook and Instagram posts, stories and reels and LinkedIn updates.
  • Internal editing and review
  • Client review
  • Final changes
  • Publication to your social media platforms
  • Analysis and reporting to gain insights about audience engagement and business objectives